Is This the Most Instagram-Worthy Place in the World?

No, it's not a filter. Positioned off the coast of Las Coloradas, a small fishing village on the Yucatán Peninsula in Mexico, sits one of the most : a blush pink lagoon in the Rio Lagartos Biosphere Reserve. 

The rosy-hued travel destination has gained popularity on social media recently, but its vivid, surreal color isn't an optical illusion. The  that contain a pigment called beta carotene, Huffington Post reports. 

It's not the first time a pink beach has captured our attention.  turned a shade of bright, bubblegum pink due to pigmented algae and  also turns a curious shade of blush during cooler months. 

Whether you're planning a trip to Mexico, Turkey, or Australia, one thing's for sure: You'll want to  to capture this insanely photogenic experience. Take a look at other traveler's stunning Instagram pictures of the surreal pink lagoon:


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A photo posted by Maria Febrer Rosales (@maria_febrer) on


Holaaaaa desde Las Coloradas! #drone #dji #phantom #fromwhereidrone

A photo posted by Karen (@karenfdzb) on